Posts tagged ‘World Series’

With Some PR Help, World Series Congratulatory Ad Could Have Been So Much More

The A’s did congratulate the community and build goodwill, but they failed to give fans any reason to engage the organization. There is also no way to learn more about the organization for those that are curious. It is basically a giant greeting card.

Continue Reading November 11, 2010 at 6:53 pm 1 comment

Using Marketing and PR to Pick a World Series Winner

Using my experience (and, of course, opinion), I analyzed the marketing prowess of each club. While the findings are not scientific (neither is baseball), my prediction is the Giants will win in seven games.

Continue Reading October 28, 2010 at 11:06 pm 1 comment

Even Bandwagons Need to Manage Expectations

Of course, the problem with a bandwagon is that the fever takes over and the logic of managing expectations is thrown out the window. However, managed expectations are exactly what this bandwagon needs.

Continue Reading October 27, 2010 at 10:48 pm 1 comment


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